Luxury Prada, Coach jumped on financing Expresss
Posted: April 9, 2012 Filed under: Uncategorized | Tags: Coach, Expresss, financing, jumped, luxury, prada Leave a commentAllegedly produced by the plant quality fully comparable to the Italian master craftsman, due to the “bag made of quality inspection by the certification staff, they are very carefully with a magnifying glass to each of view.”
Another Hong Kong newspaper refers to Stella International Holdings listed on the HKEx has been produced for Prada shoes. The report quoted the fund managers had attended Stella listed promotion means, when Stella President has admitted that production for the Prada shoes, but based on trade secrets, do not arrange for investors into the factory to investigate.
Another industry newspaper revealed that Prada ski down jacket, but also by a well-known Down manufacturer OEM. He said that for certain products, Prada, 80-90% of process on the Mainland, and then transported back to Italy to assemble the finished product, labeled “Made in Italy” label.
The media pursued nothing but Prada’s attitude on the issue of origin before the “ambiguous”, the lack of argument. At the same time, its competitors Coach morning generous admit honestly marked “Made in China” label.
Consumers were also Prada, not deny, do not want the attitude of positive talk about, and made “very hurt”. Living in Italy, Wang said, “me or her friends, in fact, do not care about Prada is an Italian made or made in China, as long as quality standards, design excellence and will not affect my decision … I just think their approach is somewhat” not on the road. “
“No, this is not true.” When asked whether China has completed most of the processes, Patrizio Bertelli decisively shook his head, crushing rumors. Prada’s first publicly denied that the printing of rumors. “We only have a number of semi-finished products processed in China, the raw materials are transported from Italy to the past, the final process is done in Italy, according to the percentage calculation, only about 20% completed in China.”
Goldman Sachs also report that this approach helps to ensure quality control on the value chain in the same time, also makes Prada guarantee capacity. But can not be ruled out, there will be quality problems in the third-party production process, which is Prada the future development of a risk factor.
Transparency, integrity, social responsibility, is a luxury brand should have a basic value. “Giuliano, the Noci professor said.
Listing in Hong Kong as the first luxury brand Prada is the first time in the investment promotion arranged a 20-minute fashion show, clothing have been shown to OTC, but still attracted about 300 investors attended. President of Miuccia Prada and Patrizio Bertelli, chief executive officer in person to support field.
“Impossible to find a ticket, local fund managers complain,” There are too many people want to go. “It is understood that the whole ring is difficult to get a vote, even if the fund managers play the human card, said his fund size much arrangements still cold to each other. Had the honor of admission fund managers, syndicate Banker is a rare show had devoted mind, usually dressed conservative Banker to throw the chest barelegged dressed.
“Ultra-expensive products, stock uneven
Prada times to Hong Kong to raise capital, sold a total of more than 400 million shares, funds raised up to more than HK $ 20 billion. Over Bacheng shares for the placing of existing shares, raising net proceeds of only about HK $ 2.44 billion, of which 75% is intended to be used to expand the network of outlets, 15% to repay bank loans and the balance for general operations.
Prada intends to use the fund-raising proceeds to open 80 new outlets during the year, of which 25 will be located in the Asia-Pacific region, 10-12 in China. Overall, Prada and Miu Miu, half and half.
Sub-offer price of between $ 36.5 to $ 48, equivalent to this year’s forecast earnings (P / E) 21 to 28 times the market said with a smile, “ultra-expensive products, stock price level (not cheap) Well”. In contrast, in France listed LVMH corresponding this year’s forecast earnings of only about 19 times listed in the Swiss Richemont only 18 times just Hermes price-earnings ratio, 39 times.
Nevertheless, Prada, to start the International Placing, as of yesterday, four times over-allotment, the situation is gratifying. No wonder the Prada management of the company’s fifth public financing considerable confidence. Start public offering in June 13, many of Hong Kong, surrounded by eager, Prada to listing? More or less going to smoke handedly (new shares) to try. “
Why Hong Kong?
In addition to Prada, early step in to raise funds in Hong Kong Samsonite (Samsonite) is also listed in the 16th; Coach also intends a secondary listing in Hong Kong, but only financial popular financing “.
Nasdaq in the United States is listed on many Chinese brand dream, why these luxury brands are entrusted to the Hong Kong market?
Patrizio Bertelli, Prada chief executive officer, said the June 12 press conference, the Company was “Whispering Hong Kong”, mainly because Asia is a strategic area, at the same time, China will soon become the world’s largest luxury goods consumer market.
Industry analysts pointed out that the luxury brands to come to Hong Kong-listed to seek signs started in China and other key target markets; Second, the Hong Kong stock market has always been sufficient funds, the enterprise is easy to obtain a higher valuation compared to other markets. “Misappropriating ability stronger. According to the Hong Kong Economic Daily News quoted the HKEx Listing Promotion, head of Blue Bowen (Eric Landheer), within the meaning of luxury brands in Hong Kong issuer of the main force to promote one of the categories, the agency has been actively visited Italy, France, Greece, to the local brand to promote Hong Kong’s listing platform.
Prada drama has not yet ended, rumors resurgence of the other side of the planet, said the high valuation of many European brands jealous Prada in Hong Kong, have approached investment banks to the matters listed in Hong Kong, including sports car brand Ferrari.
The foundry debate after the listing
The listing also once reluctant to open OEM factory facts Prada ‘overseas factories had to be open and transparent. Goldman Sachs report points out that Prada, its 11 companies, 10 in Italy, one in the UK. As of January 31, 2011, only about 20 percent of manufactured goods as Prada’s own factory production, the rest of Bacheng have been outsourced. Prada is currently working with 450 suppliers of raw materials and 480 manufacturing enterprises, and employed 170 quality control members. The report described the lift apart from monitoring quality, ensuring capacity adequacy, on the other hand, Goldman Sachs will also be as a massive risk factors, but the report did not mention outsourcing,.
Since last year, after another mainland media exposure Prada factory in China. Prospectus during Hong Kong’s Ming Pao Daily News, “at Prada, quoted industry sources said, Zhongshan City, Guangdong, Hong Kong-owned factories in Maxwell Industries, specializing in OEM production of Prada handbags to help deal with some of the leather process. The end of last year, Prada preparing for listing, has sent to the Maxwell House factory for further review to ensure that the facilities and the environment in line with international standards.
Luxury Prada, Coach jumped on financing Expresss
Posted: April 9, 2012 Filed under: Uncategorized | Tags: Coach, Expresss, financing, jumped, luxury, prada Leave a commentAllegedly produced by the plant quality fully comparable to the Italian master craftsman, due to the “bag made of quality inspection by the certification staff, they are very carefully with a magnifying glass to each of view.”
Another Hong Kong newspaper refers to Stella International Holdings listed on the HKEx has been produced for Prada shoes. The report quoted the fund managers had attended Stella listed promotion means, when Stella President has admitted that production for the Prada shoes, but based on trade secrets, do not arrange for investors into the factory to investigate.
Another industry newspaper revealed that Prada ski down jacket, but also by a well-known Down manufacturer OEM. He said that for certain products, Prada, 80-90% of process on the Mainland, and then transported back to Italy to assemble the finished product, labeled “Made in Italy” label.
The media pursued nothing but Prada’s attitude on the issue of origin before the “ambiguous”, the lack of argument. At the same time, its competitors Coach morning generous admit honestly marked “Made in China” label.
Consumers were also Prada, not deny, do not want the attitude of positive talk about, and made “very hurt”. Living in Italy, Wang said, “me or her friends, in fact, do not care about Prada is an Italian made or made in China, as long as quality standards, design excellence and will not affect my decision … I just think their approach is somewhat” not on the road. “
“No, this is not true.” When asked whether China has completed most of the processes, Patrizio Bertelli decisively shook his head, crushing rumors. Prada’s first publicly denied that the printing of rumors. “We only have a number of semi-finished products processed in China, the raw materials are transported from Italy to the past, the final process is done in Italy, according to the percentage calculation, only about 20% completed in China.”
Goldman Sachs also report that this approach helps to ensure quality control on the value chain in the same time, also makes Prada guarantee capacity. But can not be ruled out, there will be quality problems in the third-party production process, which is Prada the future development of a risk factor.
Transparency, integrity, social responsibility, is a luxury brand should have a basic value. “Giuliano, the Noci professor said.
Listing in Hong Kong as the first luxury brand Prada is the first time in the investment promotion arranged a 20-minute fashion show, clothing have been shown to OTC, but still attracted about 300 investors attended. President of Miuccia Prada and Patrizio Bertelli, chief executive officer in person to support field.
“Impossible to find a ticket, local fund managers complain,” There are too many people want to go. “It is understood that the whole ring is difficult to get a vote, even if the fund managers play the human card, said his fund size much arrangements still cold to each other. Had the honor of admission fund managers, syndicate Banker is a rare show had devoted mind, usually dressed conservative Banker to throw the chest barelegged dressed.
“Ultra-expensive products, stock uneven
Prada times to Hong Kong to raise capital, sold a total of more than 400 million shares, funds raised up to more than HK $ 20 billion. Over Bacheng shares for the placing of existing shares, raising net proceeds of only about HK $ 2.44 billion, of which 75% is intended to be used to expand the network of outlets, 15% to repay bank loans and the balance for general operations.
Prada intends to use the fund-raising proceeds to open 80 new outlets during the year, of which 25 will be located in the Asia-Pacific region, 10-12 in China. Overall, Prada and Miu Miu, half and half.
Sub-offer price of between $ 36.5 to $ 48, equivalent to this year’s forecast earnings (P / E) 21 to 28 times the market said with a smile, “ultra-expensive products, stock price level (not cheap) Well”. In contrast, in France listed LVMH corresponding this year’s forecast earnings of only about 19 times listed in the Swiss Richemont only 18 times just Hermes price-earnings ratio, 39 times.
Nevertheless, Prada, to start the International Placing, as of yesterday, four times over-allotment, the situation is gratifying. No wonder the Prada management of the company’s fifth public financing considerable confidence. Start public offering in June 13, many of Hong Kong, surrounded by eager, Prada to listing? More or less going to smoke handedly (new shares) to try. “
Why Hong Kong?
In addition to Prada, early step in to raise funds in Hong Kong Samsonite (Samsonite) is also listed in the 16th; Coach also intends a secondary listing in Hong Kong, but only financial popular financing “.
Nasdaq in the United States is listed on many Chinese brand dream, why these luxury brands are entrusted to the Hong Kong market?
Patrizio Bertelli, Prada chief executive officer, said the June 12 press conference, the Company was “Whispering Hong Kong”, mainly because Asia is a strategic area, at the same time, China will soon become the world’s largest luxury goods consumer market.
Industry analysts pointed out that the luxury brands to come to Hong Kong-listed to seek signs started in China and other key target markets; Second, the Hong Kong stock market has always been sufficient funds, the enterprise is easy to obtain a higher valuation compared to other markets. “Misappropriating ability stronger. According to the Hong Kong Economic Daily News quoted the HKEx Listing Promotion, head of Blue Bowen (Eric Landheer), within the meaning of luxury brands in Hong Kong issuer of the main force to promote one of the categories, the agency has been actively visited Italy, France, Greece, to the local brand to promote Hong Kong’s listing platform.
Prada drama has not yet ended, rumors resurgence of the other side of the planet, said the high valuation of many European brands jealous Prada in Hong Kong, have approached investment banks to the matters listed in Hong Kong, including sports car brand Ferrari.
The foundry debate after the listing
The listing also once reluctant to open OEM factory facts Prada ‘overseas factories had to be open and transparent. Goldman Sachs report points out that Prada, its 11 companies, 10 in Italy, one in the UK. As of January 31, 2011, only about 20 percent of manufactured goods as Prada’s own factory production, the rest of Bacheng have been outsourced. Prada is currently working with 450 suppliers of raw materials and 480 manufacturing enterprises, and employed 170 quality control members. The report described the lift apart from monitoring quality, ensuring capacity adequacy, on the other hand, Goldman Sachs will also be as a massive risk factors, but the report did not mention outsourcing,.
Since last year, after another mainland media exposure Prada factory in China. Prospectus during Hong Kong’s Ming Pao Daily News, “at Prada, quoted industry sources said, Zhongshan City, Guangdong, Hong Kong-owned factories in Maxwell Industries, specializing in OEM production of Prada handbags to help deal with some of the leather process. The end of last year, Prada preparing for listing, has sent to the Maxwell House factory for further review to ensure that the facilities and the environment in line with international standards.
To luxury brand Prada
Posted: March 16, 2012 Filed under: Uncategorized | Tags: brand, luxury, prada Leave a commentMiuccia said the 2000 spring and summer series “Fashion ABC, because of her in the closet of evergreen basic clothes – sweaters, shirts, simple to play the kilt, Zhi Tongqun and scarves, re-to flourish, distributing strong the 1970s sincere Sven students and flight attendants taste, dress up, the performance of a lost America.This is Miuccia said, “This is the only possible thing, elegant, good woman, very stylish.
Since the late seventies, Miuccia took charge of the Prada also started adding a little fashion design. Until the late eighties, the Italian brand Prada in people’s minds, or a specially produced leather goods. But in the 1990s “minimalist” in the wind, Miuccia good simple, cool design style has become the mainstream of the clothing, so often a “uniform” as hair inspiration Prada clothing is more minimalist fashion representative of one of the symbols.
Designers from around the world in different cities, many of which are with those who love Prada leather. Donna Karen is also the series carrying a black nylon Prada bag out, the past two years, the fashions of Prada also made great efforts to develop some of the purses, like a small shopping bag, colorful colors, and easy maintenance of the canvas material. detonated another wave of bag pop. Series in the shoes, Prada has been with the design of the new Zhuang connect together, and echo each other, but their style of footwear popular leadership pointer. For example, the last head of the square, metallic wedge heel doll shoes … Prada arising from the wave. From leather goods, clothing shoes, underwear, Prada has become the a boutique kingdom, the territory also extended to the whole world.
The ultimate in Italian luxury Prada Brand files of modern aesthetics
Posted: March 12, 2012 Filed under: Uncategorized | Tags: aesthetics, brand, files, Italian, luxury, modern, prada, ultimate Leave a commentPrada is Italy’s most famous luxury brands, the most exciting year quarter of Milan Fashion Week Prada show. Prada swept the world, Japan, Taiwan and other places it would be crazy, in the back streets nylon bag Prada . But very few people know the history of Prada originated in 1913, and is to manufacture high-grade leather products started.
Men Prada characteristics is simple yet classic design of younger, like the shape of Naples, Italy in the 1960s suit, designer Miuccia Prada (MiucciaPRADA) use has scalability modern material, retro new meaning can be said to create a unique fashion style.
Prada attaches great importance to product quality, Prada , fashion accessories are in Italy, the highest level of factory production, which is why the wear on the Prada products will feel comfortable reasons. Despite the emphasis on style, brand rejuvenation, but the standard of quality and durability is still a special focus on the integrity of the service is started by high leather PRADA, still pay attention to the traditional.
Prada can be described as an old, but because it produced the pursuit of perfection, both young and old, the Prada brand awareness is no less than any other brand. To back the history of the brand of Prada , must be talked about from the beginning of the twentieth century …
Italian family-oriented, the fashion industry is no exception, Prada is one of the representatives. Embryonic Prada in the early 20th century, was active for the commercial trade and transport business travel frequently, the creation of people MarioPRADA began manufacturing a range of handmade leather goods for travel and a boutique was opened in 1913. In the 1970s, the fashion environment changes, Prada near the verge of bankruptcy in 1978 the Miuccia Prada (MiucciaPRADA,) her husband, PatrizioBertelli, took over the Prada , led by Prada step to a new milestone.
Miuccia Prada (MiucciaPRADA) took the occasion, the Prada is still popular in Europe, the family from generation to generation, innovation and breakthrough, it is easy to decline. The Miuccia Prada (MiucciaPRADA,) try to find and traditional leather novel material, after multiple attempts, found in the material from the Air Force parachute nylon fabric, lightweight and durable foundation, black nylon bag, a gun Red! Prada until 1989 launch of the first autumn and winter clothing show a reversal of the time trend of the design won a lot of praise; 1990s, the name of minimalism “LessisMore” slogan came into being, but PRADA simple, with an uniform aesthetic design just happens to coincide with the trend. In 1993, Prada , autumn and winter men’s and men’s series, a moment’s men and women, accessories pursuit of the best pop simplicity and modern style; the late 1990s, the sports fashion fever, Prada ( PRADA) launch PRADASport series, both functional and popular design, resulting in a whirlwind.
Prada brisk performance was mainly due to the water and milk blending of PRADA design with the modern lifestyle, not only in the fabric, color and style of work behind the design philosophy of life that happened to fit the modern pursuit of immediate practical appearance with the popular double mentality, to achieve the perfect balance between function and aesthetics, is not only a fashion show, it is the ultimate in modern aesthetics.
The ultimate in Italian luxury Prada Brand files of modern aesthetics
Posted: March 12, 2012 Filed under: Uncategorized | Tags: aesthetics, brand, files, Italian, luxury, modern, prada, ultimate Leave a commentPrada is Italy’s most famous luxury brands, the most exciting year quarter of Milan Fashion Week Prada show. Prada swept the world, Japan, Taiwan and other places it would be crazy, in the back streets nylon bag Prada . But very few people know the history of Prada originated in 1913, and is to manufacture high-grade leather products started.
Men Prada characteristics is simple yet classic design of younger, like the shape of Naples, Italy in the 1960s suit, designer Miuccia Prada (MiucciaPRADA) use has scalability modern material, retro new meaning can be said to create a unique fashion style.
Prada attaches great importance to product quality, Prada , fashion accessories are in Italy, the highest level of factory production, which is why the wear on the Prada products will feel comfortable reasons. Despite the emphasis on style, brand rejuvenation, but the standard of quality and durability is still a special focus on the integrity of the service is started by high leather PRADA, still pay attention to the traditional.
Prada can be described as an old, but because it produced the pursuit of perfection, both young and old, the Prada brand awareness is no less than any other brand. To back the history of the brand of Prada , must be talked about from the beginning of the twentieth century …
Italian family-oriented, the fashion industry is no exception, Prada is one of the representatives. Embryonic Prada in the early 20th century, was active for the commercial trade and transport business travel frequently, the creation of people MarioPRADA began manufacturing a range of handmade leather goods for travel and a boutique was opened in 1913. In the 1970s, the fashion environment changes, Prada near the verge of bankruptcy in 1978 the Miuccia Prada (MiucciaPRADA,) her husband, PatrizioBertelli, took over the Prada , led by Prada step to a new milestone.
Miuccia Prada (MiucciaPRADA) took the occasion, the Prada is still popular in Europe, the family from generation to generation, innovation and breakthrough, it is easy to decline. The Miuccia Prada (MiucciaPRADA,) try to find and traditional leather novel material, after multiple attempts, found in the material from the Air Force parachute nylon fabric, lightweight and durable foundation, black nylon bag, a gun Red! Prada until 1989 launch of the first autumn and winter clothing show a reversal of the time trend of the design won a lot of praise; 1990s, the name of minimalism “LessisMore” slogan came into being, but PRADA simple, with an uniform aesthetic design just happens to coincide with the trend. In 1993, Prada , autumn and winter men’s and men’s series, a moment’s men and women, accessories pursuit of the best pop simplicity and modern style; the late 1990s, the sports fashion fever, Prada ( PRADA) launch PRADASport series, both functional and popular design, resulting in a whirlwind.
Prada brisk performance was mainly due to the water and milk blending of PRADA design with the modern lifestyle, not only in the fabric, color and style of work behind the design philosophy of life that happened to fit the modern pursuit of immediate practical appearance with the popular double mentality, to achieve the perfect balance between function and aesthetics, is not only a fashion show, it is the ultimate in modern aesthetics.
The ultimate in Italian luxury Prada Brand files of modern aesthetics
Posted: March 12, 2012 Filed under: Uncategorized | Tags: aesthetics, brand, files, Italian, luxury, modern, prada, ultimate Leave a commentPrada is Italy’s most famous luxury brands, the most exciting year quarter of Milan Fashion Week Prada show. Prada swept the world, Japan, Taiwan and other places it would be crazy, in the back streets nylon bag Prada . But very few people know the history of Prada originated in 1913, and is to manufacture high-grade leather products started.
Men Prada characteristics is simple yet classic design of younger, like the shape of Naples, Italy in the 1960s suit, designer Miuccia Prada (MiucciaPRADA) use has scalability modern material, retro new meaning can be said to create a unique fashion style.
Prada attaches great importance to product quality, Prada , fashion accessories are in Italy, the highest level of factory production, which is why the wear on the Prada products will feel comfortable reasons. Despite the emphasis on style, brand rejuvenation, but the standard of quality and durability is still a special focus on the integrity of the service is started by high leather PRADA, still pay attention to the traditional.
Prada can be described as an old, but because it produced the pursuit of perfection, both young and old, the Prada brand awareness is no less than any other brand. To back the history of the brand of Prada , must be talked about from the beginning of the twentieth century …
Italian family-oriented, the fashion industry is no exception, Prada is one of the representatives. Embryonic Prada in the early 20th century, was active for the commercial trade and transport business travel frequently, the creation of people MarioPRADA began manufacturing a range of handmade leather goods for travel and a boutique was opened in 1913. In the 1970s, the fashion environment changes, Prada near the verge of bankruptcy in 1978 the Miuccia Prada (MiucciaPRADA,) her husband, PatrizioBertelli, took over the Prada , led by Prada step to a new milestone.
Miuccia Prada (MiucciaPRADA) took the occasion, the Prada is still popular in Europe, the family from generation to generation, innovation and breakthrough, it is easy to decline. The Miuccia Prada (MiucciaPRADA,) try to find and traditional leather novel material, after multiple attempts, found in the material from the Air Force parachute nylon fabric, lightweight and durable foundation, black nylon bag, a gun Red! Prada until 1989 launch of the first autumn and winter clothing show a reversal of the time trend of the design won a lot of praise; 1990s, the name of minimalism “LessisMore” slogan came into being, but PRADA simple, with an uniform aesthetic design just happens to coincide with the trend. In 1993, Prada , autumn and winter men’s and men’s series, a moment’s men and women, accessories pursuit of the best pop simplicity and modern style; the late 1990s, the sports fashion fever, Prada ( PRADA) launch PRADASport series, both functional and popular design, resulting in a whirlwind.
Prada brisk performance was mainly due to the water and milk blending of PRADA design with the modern lifestyle, not only in the fabric, color and style of work behind the design philosophy of life that happened to fit the modern pursuit of immediate practical appearance with the popular double mentality, to achieve the perfect balance between function and aesthetics, is not only a fashion show, it is the ultimate in modern aesthetics.
The global luxury brands eager to flock to the Hong Kong stock market Asian consumers attention
Posted: March 10, 2012 Filed under: Uncategorized | Tags: Asian, attention, brands, consumers, eager, flock, global, luxury, market, stock Leave a commentMany of the world high-end luxury brand plans listed in Hong Kong to take advantage of strong capital markets – and to attract more customers – because of growing demand for Asia’s high-end products.
Following the French cosmetics chain L’Occitane successfully funding more than 700 million U.S. dollars last year in an international financial center, Prada in January this year, also listed in Hong Kong, so Hong Kong has become one of the most attractive places of luxury brands.
Italian Prada fashion company listed in Hong Kong later this month is expected to raise up to $ 2,000,000,000.
U.S. brand handbags COACH (Coach) has been listed in New York in May, also said the company plans listed in Hong Kong at the end of the transaction, would like to take to strengthen the visibility of the brand in the Asia-Pacific region.
Senior luggage manufacturer Samsonite (Samsonite) also began this week on sale in Hong Kong stock market was also expected it to raise funds up to $ 1.5 billion.
Market rumors British Burberry brand is also considering listing in Hong Kong, because of the high-end retailers compete for the fastest development speed of China, the world’s luxury goods market.
Under the promotion of strong economic development, the market is expected to become the world’s largest luxury goods market in China in 2015.
With the overwhelming are relevant advertising on the shares listed in Hong Kong boom, the streets and newspapers to attract local retail investors to subscribe for the luxury brands on sale of stock or money to buy their handbags and shoes.
CLSA’s consumer analyst Aaron Fischer told AFP that the listing is a way to increase brand awareness in Asia “.
The global luxury goods turnover of these companies already have a half from Asian consumers.
The strong economic development in China has millions of dollars in the number of households rose sharply to as much as 1.11 million.
Faced with such a large wealthy class, private yacht manufacturers and Sotheby’s and Christie’s have to wait for the auction house is also eyeing the Chinese market. Hong Kong is already in the auction industry in New York and London test the level.
China’s strong capital market so that Hong Kong has become one of the world’s largest IPO market in 2010.
The company of last year, the public offering shares in Hong Kong IPO to raise funds up to $ 50 billion, making it the world’s largest IPO market.
Qiao Liu, Peking University Guanghua School of Management, a finance professor, said, “listed in Hong Kong will contribute to the Prada and Kou Chi profit on strong capital markets in Asia.
“As the market and future growth points in Asia, so for these companies listed in Hong Kong is a natural move.”
He said that the listing of high-profile “the same so that consumers become shareholders of the Company, which will further enhance their brand loyalty.
Make this investment enthusiasm to second-hand designer handbag retailer Milan Station last month listed on the bid as much as 77% above the offer price.
Milan Station 2100 times oversubscribed, the highest ever of the Hong Kong stock market.
U.S. consumer analyst Jonathan Galaviz said, “Asia is the center of the capital market, any business contacts with Asian companies are naturally considered in the local market.”
He said, “Any retailers should pay attention to Asian consumers.
Prada Hand Bag to promote luxury consumption market
Posted: March 7, 2012 Filed under: Uncategorized | Tags: consumption, luxury, market, prada, promote Leave a commentLike Prada and other luxury brands competing to consider listing in Hong Kong is not surprising. Second-hand designer handbag retailer Milan Station’s public offering of up to $ 35 million, a record 2,000 times oversubscribed in Hong Kong.
The high-end luxury industry has become a hot investment theme. Hong Kong residents, the average brand spending in the past five years, annual growth of up to 18%. Mainly from the Chinese mainland visitors to Hong Kong in 2009 for $ 35 billion of spending.
Milan Station is only a beginning. Prada, Jimmy Choo and Samsonite companies plan to increase brand awareness in China listed in Hong Kong.
Experts predict that China will become the world’s largest luxury goods market in 2015. But to make a profit still need to face the challenges. Mainland China’s tariffs are still high, so that Hong Kong’s brand-name prices to 20% cheaper than the mainland. The industry is expected to only 40 percent of China’s luxury consumption in mainland China.
The other big risk is that Chinese consumers are more and more money, they will taste more self-confident, the possibility of carried away by the big brands will be greatly reduced.
In addition, today’s winner will not necessarily be tomorrow’s winners. Chinese brands dominate the high-end liquor market, but also most likely to enter the jewelry and other industries. Consumer tastes change, the Western luxury brands dominate the world situation is not necessarily static.
Prada handbag outlet 